The real costs in my $5m business
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EPISODE 119
The real costs in my $5m business
SO JUICY! Ever wondered what it costs to run a multi-million dollar business?
In today's podcast, I take you behind the scenes and share the real costs from my company.
Some people are scared to scale their business because they're worried about their costs escalating, so I'm sharing this so you can acclimatize to hearing big numbers and not get freaked out by them.
I also value transparency and have learned so much in the past from other people sharing their numbers. Many people talk about income numbers but only sometimes costs or margins, so I'm lifting the lid.
Your business doesn't have to be anything like mine, you'll make your own decisions and plans based on your stage of business and money personality, but it's always fascinating to see behind the scenes.
Listen to this episode to learn:
- Where our $5m of income comes from
- How much I make per year from my books and speaking gigs
- Our profit margin for 2022 and our biggest expenses
- What Mark and I pay ourselves and the tax man
- How much I donate and the causes I support
The great thing is that there are very few barriers to entry in online business today, and most of these costs are deliberate and a result of growing or wanting to grow.
You can set up your business at any income level to focus on profit and lifestyle.
So much fun!
xx Denise
P.S. One of the biggest things that has helped me grow our revenue from course sales over the last five years has been learning to launch using Jeff Walker’s Product Launch Formula.
Jeff is our launch mentor and next month he will be running a free Live Launch Masterclass to share his launch blueprint - the one I use for every promotion in my business.
Learn from my Launch Mentor:
Jeff Walker has just announced his annual Live Launch Masterclass is coming in August 2024. This is the best free training available on how to launch and what is working now in the world of online launching. Plus, he'll open enrollment for the 2024 Product Launch Formula coaching program, for which I'll be offering extra coaching and an exclusive affiliate bonus. Click here to register your interest and join the 2024 waitlist.
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